Four million Landies and countingThe four-millionth Land Rover rolled off the production lines this week at the company's factory in Solihull.
The landmark vehicle was a Discovery 3 model, and Land Rover are celebrating by donating it to the Born Free Foundation wildlife conservation charity.
Patron Joanna Lumley (pictured) collected the car on behalf of the charity, which will be used in the UK in projects rescuing stranded or abandoned marine mammals such as grey seals.
Will Travers, Born Free chief executive, said, "This important vehicle will enable us to carry out important frontline conservation and animal welfare missions at will.
"Without Land Rover’s support we simply would not be able to reach some of the off-road remote destinations or tackle some of the rescues that are a vital part of our work.”
Born Free has been one of Land Rover’s Global Sponsorship Partners since 2002. The sponsorship includes financial and vehicle support in the UK, Kenya, Ethiopia, South Africa and Sri Lanka.
In 2006 Land Rover’s support contributed to the rescue and relocation of three lions from a circus in France to Shamwari in South Africa.
Dare we suggest that these charitable activities by Land Rover are likely to be a far greater contribution to helping our environment than most of those who whinge about 4x4s have ever made.
Land Rover has now been building its off-roaders for 59 years, crossing the three-million mark in 2001. The company is currently building around 700 cars a day, employing 10,000 people directly in Solihull, and helping to sustain over 50,000 more jobs in the local and national economy. The company exports 78% of all production.
Will Travers, Born Free chief executive, said, "This important vehicle will enable us to carry out important frontline conservation and animal welfare missions at will.
"Without Land Rover’s support we simply would not be able to reach some of the off-road remote destinations or tackle some of the rescues that are a vital part of our work.”
Born Free has been one of Land Rover’s Global Sponsorship Partners since 2002. The sponsorship includes financial and vehicle support in the UK, Kenya, Ethiopia, South Africa and Sri Lanka.
In 2006 Land Rover’s support contributed to the rescue and relocation of three lions from a circus in France to Shamwari in South Africa.
Dare we suggest that these charitable activities by Land Rover are likely to be a far greater contribution to helping our environment than most of those who whinge about 4x4s have ever made.
Land Rover has now been building its off-roaders for 59 years, crossing the three-million mark in 2001. The company is currently building around 700 cars a day, employing 10,000 people directly in Solihull, and helping to sustain over 50,000 more jobs in the local and national economy. The company exports 78% of all production.
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