With the recently announced 101EX coupe model and the smaller Roller that will follow, plans are being laid to expand capacity at the West Sussex site.
Sales for the third quarter of the year were up 22% on the same period in 2006, and workers at the factory are set to rake in the overtime for the rest of 2007.
The waiting list for the regular and long-wheelbase Phantoms reaches well into next year and orders for the Phantom Drophead Coupe now stretch into 2009.
Chairman and chief executive Ian Robertson said: "These are exciting times for Rolls-Royce. With the success of Phantom, the recent addition of the convertible and last week's announcement of a new coupe in the Phantom family, our challenge is to cope with exceptional customer demand.
"The changes that will soon take place mark a significant investment in Goodwood, in the future of Rolls-Royce Motor Cars and in the future of manufacturing in the UK."
4x4 sales rise
Meanwhile up in Solihull, the good news continues for Land Rover.Once again hammering the hype of an anti-4x4 'backlash', the company has announced that September was its best sales month in its entire 60-year history.
With the diesel Range Rover and all-new Freelander 2 leading the charge, globally the company sold 26,000 4x4s - 34% more than the previous September.
And so far in 2007 sales have reached 167,400 - 15.7% up on the same period in 2006.
Business is booming in Russia and China in particular, where September sales were up by 105 and 249% respectively.
Land Rover MD Phil Popham said "This year we shall sell around 40,000 cars in countries where we didn't even have a presence five years ago.
"We're on track with plans to fit technology to improve the environmental performance of our cars and we've given a hint of new, exciting design. A great future is shaping up."
This month Land Rover has also revealed plans to cut the CO2 emissions of its model range by an impressive nearly 20% by 2012.
Two more great success stories for the British car industry - and a useful guide as to what's being risked by those advocating oppressive financial attacks on car makers and users on un-proven 'global warming' grounds.
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